Social Media

Social Media is a form of communicating online through various forms of mediums: blogs, videos, social networks, podcasts, and instant messaging among several thousand different forms.

Online Networks

There are so many different networks that can be used to increase traffic, customers or income.

Online Marketing

There are four key ways to market a business online: print marketing (article marketing), e-mail campaigns (building a list), pay per click (PPC) advertising, and media marketing (video marketing).

Search Engine Optimization

This process, also known as SEO, refers to the process of increasing traffic and visibility through search engine results. Increasing the visibility allows a website to appear higher in rank in search results.

What is Internet Marketing?

Internet Marketing is known as online marketing, web marketing, or e-marketing. It is also a means of communicating a company's message. The process of selling goods, services, or advertising over the Internet

Monday, October 29

STICK A "PIN" IN IT: The Power of Pinterest

10:56 PM Cathy E. Smith No comments


Tips for Growing Your Following on Pinterest

1)  Products - If you sell products, post a picture and link it back to your website.

2)  Price -  Place a picture with a description and enter the price with a dollar sign as part of the description.

3) Services -  If you provide a service, post a brief video on Pinterest or a great graphic with information.

Most people are visual and this accounts for the rise in people joining Pinterest. The world today is filled with people thriving on information.  If you want to share your knowledge, create a "How To" picture on diagram.  People will love it!

Repin - Like - Comment 
By repinning, liking, or commenting on a picture or post of your own or others increases the likelihood of your item being found in the search engines.  Happy Pinning!
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Wednesday, June 27

What is your social media type?

2:00 PM Cathy E. Smith No comments

What is your social media type? Why do you use social media? These are two very important questions to ask yourself, if you are considering using social media. Are you using it to be social? OR Are you using it to generate business. Facebook - Do you use Facebook socially? How many people in your target market use Facebook to connect? Do you have a business Facebook page? How can you really connect with your customers on Facebook? Pinterest - Do you have a product based business? Do your clients connect with you better by using visuals (i.e., photography, purses, clothing, shoes)? Did you know that Pinterest is one of the fastest growing social networks right now? Twitter - Keep it short and sweet! Send your customer base a Tweet! Do you want to connect with your customer through direct messages? Direct customers to your Facebook for more info beyond the 140 characters. Tweet and share your skills and knowledge AFTER connecting with your customers. Contact Cathy E. Smith for developing the best social marketing strategy for you and your business.
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Monday, January 2

Start the New Year Right and Get Your Body Tight!!

4:58 PM Cathy E. Smith No comments

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